Client Case Study – LED Wall Rentals

About three months ago we were approached by a company that offered Jumbotron rentals to events. If you’ve ever been to a rock concert, fair, festival or any other large event, there is a good chance that you’ve seen what these guys have to offer. There service is very popular with events that need everyone to be able to see what’s going on in the front. So even the back row seats get a taste of the action!

This company operates nationwide, and they wanted to be in every city—and we helped them do it! They help out event planners with their need for a big screen, no matter where the event might take them. A big screen is nice when you don’t have front row seats. If you’ve ever been to a concert, sporting event or music festival and had to sit in the very back you can understand! It sucks. Plus, sponsors love these things because you have what all sponsors dream of: a captive audience! No, they aren’t going anywhere. They just sit back and watch your advertisements.

Giant LED Screen

Giant LED Screen

It’s no wonder these things have gotten so popular. Where else can you say that you really get a captive audience that you can advertise to? What about the radio? Switch the channel! What about TV? Ever heard of a DVR? The truth is, captive audiences aren’t seen much these days, and that’s probably why the switch to mobile is finally here; what I mean by that is, more people are searching on their mobile phones than they are on their personal computers! Isn’t that crazy? Who ever thought that would happen? Okay, I guess that’s an easy one. I did.

So it’s easy to see why the advertising space on one of these large Jumbotron LED screens is so sought after. Where else do you get such a captive audience? The easy answer…. tada! You DON’T!

And that is one thing we have learned about our new client and why they are looking for event planners who want LED wall rentals nationwide. They aren’t getting any less popular as time goes on, and we will probably see a shift in the next five to ten years to where you’ll see digital screens every where. You heard it hear folks, mark my words by 2025 we will all be seeing outdoor digital displays all around. It used to be billboards that were the new thing, but unfortunately with billboards you cannot have dynamic content and you cannot change the advertisement whenever you want, sometimes even remotely!

It could very well get to the point where one day as you’re driving by a digital billboard it will scan your license plate, find out who you are, then advertise to you individually! Imagine that! It’s hard to envision but it is happening, and sooner or later we will be there. Websites are already doing it, and with outdoor LED screens becoming cheaper and cheaper, you will start seeing these things everywhere.

I’d like to say a special thanks to Visual Impact Productions, for giving me an education on these LED boards, what they are, and where they’re going. I just hope they enjoyed their website!

Until next time, folks!

Helping a Nationwide Tent Rental Business with their Website

Recently, we were approached by a company that rents assorted items for corporate events, weddings and parties. The company, Find Me A Tent, was looking to improve its web presence, and was also trying to decide on the best designs for a site that is in the industry they’re in. Let me tell you this, it wasn’t easy, but at the end of the day I believe we did a good job.

The first thing to try and understand was who they were trying to appeal to. After a lengthy discussion, it was decided that the main people that search for these accessories are people that are about to host a large party, such as a wedding, graduation, or bar Mitzvah. Many times I was told the people searching aren’t even exactly sure what it is they want, however they’re just doing general searches.

When I asked about their most popular rentals, the owner told me it was their wedding tent rental. However. they also rent lots of other things such as tables, chairs, place mats, silverware—you name it, and they probably do it. After further talks, it was discovered that most of their business was weddings, which proved to be a stunning revelation to the owner. I asked him if he wanted us to create something that focused on a wedding theme, and after thinking about it he decided that might not be the best route to go, as he didn’t want other sorts of potential business to shy away from his service, just because it looked like all he did were weddings. I suggested that he might want to possibly do another site, just focused on wedding rentals, as oftentimes visitors prefer to deal with someone who specializes in a niche, most likely because they assume that pricing or service will be better.

One other issue that came up was location; he wasn’t sure whether or not to build separate websites for separate locations. When asked what his most popular places and rentals were, he informed me that his Philadelphia tent rentals and Pittsburgh tent rentals had really been picking up as of late, as his new locations had really been taking off. When asked why he thought this was, he mentioned that he’d garnered a fair deal of attention from the media as of late, due to his rapid expansion in the industry. I recommended that he just stay with one website, as it might lead to confusion down the line as to what company the client was working with; a very important consideration when it comes to branding.

We’re proud to announce that we have another satisfied client. Things have really been picking up for them lately, and I am told it is due to their online presence. Should any of the above interest your business, please feel free to drop us a line as we would love to offer some insights into your online business. Also, for any other tips regarding multiple business locations, check out this article or this YouTube video:

 

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Reputable tips to design your web

It is now a decade since people stated experiencing euphoric usage of web for innovations, revolutions, and expanding their economies. It is necessary for great strategies on colors, images and fonts that you are likely to used to be laid. Having simple and easy tips of designing your amicable web is the difference between successful and failures experienced. Therefore, it is important to understand commonly repulsive and successful tips for designing reputable website. In other words, successful website needs to be equipped with a very excellent web design.

 

Vital tips Vital web design tips that should be followed are many especially during the prelude stages. When we are looking at vital tips for designing the website, graphics, layouts, advertising, fronts, and content are some areas that must be well understood.

 

Goal setting This is most importantly a requirement that the owner of the website must conceptualize. The web designer must be aware why basically one has a website. This will enable him choose the correct resources to put on the same web. Loading pace of your website should be reliable to ensure that visitors do not become impatient. Avoid overloading your web with flashy multimedia and graphics that can marshland your website. It is very annoying when a visitor can wait for 400k loading when in the real it should take 40k. This can be advanced through the use of available software of graphics that can enable one to have compressed files saving loading process and browser time.

 

A reputable web design requires a professional logo. Your brand must have a polished logo that is prominent where your site is located. Your thumb should link your logo back to your home page to ensure that navigation is easy. Moreover, there should be a creation of thumbnail sketches that will facilitate the opening of different designs on different pages. It also allows that designer to choose best sketches from the variety provided. Knowing your users is also a very vital tip for designing the most interesting website. Always try to understand their needs through a tentative survey. Have the sensitive information about your user profiles. Demographically this will grant you an opportunity to satisfy their needs and attract traffic to your esteemed website.

 

Finally, a great web should be readable. The Content must be fluid and expand or diminish automatically when the window is big and small respectively. Colors that contrast and simple backgrounds should be utilized in emphasizing text to make it easy to read.

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Comprehensive Guide on How to Choose Best Web Design Company

Are you looking to have a website designed for your business? Websites are a very powerful marketing tool for any company that aims to prosper. A firm with a website has a competitive advantage over other companies that do not have Websites are known to determine the success of any company today.

With that in mind, every company should take their time to identify the best website design and one that suits their needs. The following factors should be considered when choosing the right website design company:

Company’s portfolio

This means that you look at some of the services that they offer their customer. This way you are in a best position to know their credibility. Such information can easily be found on their website or even from a referral who has sought their services.

Cost

The cost of designing your website and also offering up to date packages should be put in to consideration. There are those companies that attract clients by charging low fees to design the website but their cost of maintenance is high. This is the reason why it is prudent to consider cost when designing your website.

Professionalism-technical expertise

Before settling on a given company for web design services, looking at their qualifications is prudent. You must consider their skills and if position check the reviews and testimonials from their clients with similar needs as yours concerning the company. A solid track record should be identified.

Identify your personal needs

Knowing what your goals and objectives are is paramount. This way you will be in a better position to identify a company that can better suit your needs. There website companies specializing in e-commerce website while others are static HTML. Your aim could be to increase customer base, creating awareness for your new brand, or even better communication with the clients.

How much do they know about your industry?

After identifying your needs, then you must seek to understand if the company real offers services tailored to your niche. This way, the website that they will design for you will meet your requirements. Different companies offer their web design services in various industries better than others. Final you have make up your mind to seek the services of the company that best addresses your concerns.

Conclusion

Many people nowadays rely on the internet to look for information about the products and services that a company offers. This is the reason why every company that aims to be successful and gain a competitive advantage over the rivals has to invest in website design.That is the reason reason why it is important to know how to choose best web design company.